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As the principal of Creative Action Marketing LLC, Lin
has 25+ years in the marketing field. She specializes in highly
professional customer and go-to-market programs incorporating a mix of
face-to-face and virtual vehicles.
Sample Projects:
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Rejuvenating an organization’s market presence and expanding its
membership.
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Providing speaker management for a Fortune 100 company’s multi-day
training event featuring 500 technical sessions.
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Creating promotional plan for executive meeting.
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Consulting and brainstorming sessions for Small/Medium Businesses
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Website content development and layout review
Lin's career includes creation, design
and implementation of:
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Customer retention programs
including highly successful international advisory boards, webinars, and
seminar/conference series.
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Worldwide business meetings and
training events for internal and/or customer audiences.
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One-on-one marketing campaigns
featuring e-postcards and direct mailings.
Lin has held positions in Channels
Marketing, Product Marketing and Product Group Sales Tools/Training.
She excels
working with cross-functional and cross-cultural teams. Lin is
well-known for her abilities to provide professional results.
Lin gained her experience and
expertise with high-tech industry leaders such as Hewlett-Packard Company,
Compaq Computer Corporation, and Digital Equipment Corporation.
She is a member of HP Alumni, DEC
Connection, the Women’s Business Center, and Linked-In. |