|
My 2 Cents is
a brief 1-2 page review providing practical insights on a recent business
book, publication or webinar. Its goal is to support marketing professionals
and managers dealing with the whirlwind of information in dramatically
changing times.
My 2 Cents
is available on our website as a downloadable .pdf file*.
Right-click on the name of the issue's month to download, or left-click to
open online. Please share it with your colleagues and let me hear from
you with comments and ideas for future
issues of My 2 Cents.
To receive My 2 Cents directly, please send me an
e-mail –
lin@creativeactionmarketing.com
and state – Add me to the distribution in the
subject line. To be removed from the distribution list, please reply to one
of the updates stating – Remove me from distribution, in the subject line.
Please send your thoughts and ideas to
lin@creativeactionmarketing.com. I look
forward to hearing from you.
Lin G. Schimel, 603.883.0818
| Date |
Topics in each Issue |
|
|
June 2010 |
Global Economy - What Senior Executives are
Saying |
|
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May 2010 |
Leadership Decision-Making and Getting the Sale |
|
|
April 2010 |
Practical Insights for Strategic
Decision-Making & Getting to Yes with Behavioral Economics |
|
|
March 2010 |
Practical Social Media Ideas & Tips for Now |
|
|
February 2010 |
Content/Offers Prospects Value & Social Media
Metrics Survey Results |
|
|
January 2010 |
Organizational Agility for a
Competitive Edge & Executives Talk 2010 |
|
| December 2009 |
We will not publish an Update in
December and wish everyone happy holidays and much success for 2010.
|
|
|
November 2009 |
Facebook Fan Pages for Business ...
or Not |
|
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October 2009 |
The Mixed Business World - Baby
Boomers, Gen-X & Gen-Y plus a short note on Greener Meetings |
|
|
September 2009 |
What Business Executives are Saying
about Web 2.0 Benefits |
|
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August 2009 |
Leadership Lessons for Hard Times |
|
|
July 2009 |
The World Cafe - Creating meaningful
conversations and results for business and social value |
|
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June 2009 |
Effective Business Writing - Quick
Tips |
|
|
May 2009 |
Virtual Meetings on the Rise |
|
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April 2009 |
Book Review Part 2 - The New Rules of
Marketing & PR by David Meerman Scott --- (You are What You
Publish) |
|
|
March 2009 |
Book Review - The New Rules of
Marketing & PR by David Meerman Scott --- (You are What You
Publish) |
|
|
February 2009 |
Going Green and SOX (Sarbanes-Oxley)
- Insights for Meetings/Conferences |
|
|
January 2009 |
Blogging for Business/Establishing
Google RSS feeds |
|
*readable using the
free Adobe reader, which can be
downloaded at this link. |